HERNDON, Virginia., March 8, 2022 /PRNewswire/ — OfferLogix (Herndon, Virginia) has partnered with VinCue (Kansas City, Missouri) to provide Penny Perfect Payments as part of its digital dealer solutions platform. Using our proprietary API technology that integrates directly into the backbone of their existing technology, VinCue is able to provide …
Read More »Marketers, get ready to build sustainability in advertising and production
Jonathan Parker, Managing Director (APAC) of APR (Advertising Production Resources), makes a compelling case for marketers to urgently rethink their entire production ecosystem, from strategy to execution, in order to implement sustainable practices. APR empowers marketers to make better, more informed decisions in their creative production process. With the pandemic …
Read More »Russia’s Finance Ministry says rating cuts are geopolitical By Reuters
© Reuters. FILE PHOTO: A sign is displayed outside the Russian Finance Ministry building in Moscow, Russia March 30, 2021. A sign reads: ‘Ministry of Finance of the Russian Federation’. REUTERS/Maxim Shemetov/File Photo MOSCOW (Reuters) – Russia’s Finance Ministry said on Saturday that the sovereign rating downgrade by Standard and …
Read More »Axelar Becomes A Unicorn, New ETH Addresses Hit 1.5M Per Month, Feb 11-18 By Cointelegraph
© Reuters Welcome to the latest edition of Cointelegraph’s decentralized finance newsletter. This week has been full of fundraising, innovation, service rollouts and a bit of volatile technical price action – for a change. Axelar Network Reaches $1 Billion Valuation Following Secondary Raise 18.36 million addresses registered in 2021 the …
Read More »Should retailers add RFID to their marketing toolbox? – RetailWire
January 28, 2022 Radio Frequency Identification (RFID) technology is again being seen as a solution for item-level inventory tracking, but its secondary marketing, analytics, and research benefits are also attracting attention. Potential applications in the past have included the automatic reordering of commodities such as orange juice or razor blades, …
Read More »Tips for Self-Serve Ads for Small Businesses
Self-serve advertising is a great solution for small businesses that are ready to support and serve their ads. Instead of going back and forth with a sales team, small businesses can use a self-service advertising platform to quickly and easily set a budget, determine targeting parameters and launch creative elements, …
Read More »Bulgarian Finance Minister Says Country Exploring Crypto Payment Options: Report by Cointelegraph
Assen Vassilev, Bulgarian Deputy Prime Minister for European Funds and Minister of Finance, said the EU member country is exploring options for rolling out a crypto payment mechanism. According to a Friday Bloomberg article, Vassilev noted the government was in discussion with the Bulgarian National Bank as well as industry …
Read More »Vitalik bearish on cross channel, dYdX decentralization, Jan 7-14
Welcome to the latest edition of Cointelegraph’s decentralized finance newsletter. Although the market is posting bearish numbers for a second straight week, there is no shortage of bullish fundamental news in the sector. Read on to learn about the most impactful DeFi stories from the past seven days. Vitalik is …
Read More »Go behind the scenes with the Buccaneers social media team
Meet a social media star behind the Bucs FOX News 13 TAMPA, Florida. – Before the Tampa Bay Buccaneers even hit the field on game day, Jill Beckman took the reins of the team’s social media profiles. It gives fans an all-access, real-time pass. “I’m getting clips of all the …
Read More »The Hawk platform’s built-in tool provides advertisers with insight
Hawk Surveys allows brands to gain detailed insight into the effectiveness of their advertising and use that knowledge to inform other activities and demonstrate ROI. It is the latest tool from Hawk Platform. Free to current users of the Hawk Demand-Side Platform (DSP), Hawk Surveys integrates research studies into advertising …
Read More »SpaceLink appoints new VP of Marketing and Communications – SatNews
Space link announced that Wendy newman joined as vice president of marketing and communications. Newman, formerly Wendy Lewis, has a long history of raising awareness and raising the profile of companies in the space and satellite industry. Wendy newman Wendy is a marketing and communications professional with 15 years of …
Read More »Ribbon Finance gains 60% after the launch of V2 and the integration of Avalanche By Cointelegraph
Decentralized Finance (DeFi) has been one of the flagship sectors of the cryptocurrency market in 2021 and is poised to continue to facilitate the massive adoption of cryptocurrency in 2022. It comes as investors institutional and retail companies embrace the emergence of finance 2.0. One DeFi project that started the …
Read More »Polygon fixes $ 24 billion bug, Hoskinson optimistic for Cardano in 2022, December 24-31 By Cointelegraph
Welcome to the latest edition of the decentralized finance newsletter from Cointelegraph. As the calendar year draws to a close, sympathetic Cardano leader Charles Hoskinson shares a message of optimism, unity and collaboration for the future of crypto. Polygon fixes potential vulnerability in billion dollar protocol Founder Charles Hoskinson Predicts …
Read More »Streem to be acquired by leading global communications company Cision
Stream brand and platform to continue in Australia and New Zealand Current management team retained with long-term growth mandate Deal enables Streem to leverage Cision’s global capacity across social media, data and distribution. Vision to have a full service entry into the valuable ANZ marketplace with its local and global …
Read More »Why you should look at the data for smart marketing
Opinions expressed by Contractor the contributors are theirs. At first glance, the brand’s communication optimization strategy based on customer information may seem very simplistic. But the layers it encompasses are anything but simple. Communication and customer engagement is the place to start, but the focus should be on collecting in-depth …
Read More »DYNATA ACQUIRES 0PTIMUS ANALYTICS, STRENGTHENING THE ADVERTISING SOLUTIONS OFFERING
Dynata Acquires 0ptimus Analytics, an Artificial Intelligence and Machine Learning Data Science and Technology Company Tweet this This new addition, along with the recent acquisition of Ameritest by Dynata, a leading creative testing company, enables Dynata to offer its customers a complete suite of end-to-end advertising solutions – from discovery …
Read More »Two DeFi hacks exceed $ 120 million and the $ 500 million Algo fund is launched from November 26 to December 31. 3 by Cointelegraph
Welcome to the latest edition of the decentralized finance newsletter from Cointelegraph. A week filled with positive advances in the DeFi space, including nine-figure fundraisers, successful product launches and soaring token prices, has been marred somewhat by news of two serious security exploits. Read on for all the developments during …
Read More »Switching to e-budgeting helps Egypt tackle internal and external challenges: Ministry of Finance
Ehab Abu Eish, Deputy Finance Minister of the Public Treasury, said the ministry has laid the foundation for digital transformation in its overall concept, which includes reengineering, simplifying and automating procedures, in a way that is part of the modernization of the legislative structure and the development of the working …
Read More »Miller & Miller to host online-only auction of Petroliana, advertising signs and memorabilia on December 4
Circular McColl-Frontenac double-sided porcelain sign from 1946, six feet in diameter, marked “P & M-46” at the bottom (estimate: CA $ 12,000- $ 15,000).Miller & Miller Auctions, Ltd. NEW HAMBURG, Ontario, Canada – Miller & Miller Auctions, Ltd. will kick off 2021 with an auction of Petroliana, advertising signs and …
Read More »Main Line Chamber Launches Local Shopping Initiative [Marketing]
WAYNE – The Main Line Chamber of Commerce has launched a new initiative designed to keep local businesses in the minds of consumers during the holiday season. The Shop Dine Main Line campaign is rolling out this week and will continue throughout the holiday season. The campaign will use lawn …
Read More »Industry Analysis & Forecast (2021-2026) – By Type, Application & Region – Chip Design Magazine
Global Programmatic Display Advertising Market Report Unveils Latest Market Growth Statistics and Analysis 2021-2026 Global Programmatic Display Advertising Market Report Posted By Market research store illustrates the driving factors of market growth such as changing market dynamics, development trends, product launches, market sustainability strategies and latest opportunities. The report also …
Read More »Build your sustainable advertising strategy focused on confidentiality
As industry standards evolve and increasing regulatory oversight forces media publishers and advertisers to adapt, organizations are expressing either a lack of concern about the death of cookies or busy implementing tools to activate their data in a post-cookie world. Many of these adopted Snowflake, a leader in cloud computing …
Read More »With evil elements, social media generally lacks genuine acts of kindness – Marin Independent Journal
Faced with a world that seems fascinated by the intransigence of real and imagined challenges, it is increasingly important to harness, rekindle and stir up the energy and imagination of optimism. Pessimism in itself can become an obstacle to progress. Why make the effort to have conversations or have open …
Read More »Bidtellect saves 35% on Bidstream processing costs thanks to BidSwitch
Performance DSP uses BidSwitch’s SmartSwitch technology to optimize the processing of auction flows; reduces material costs and improves auction performance for advertisers. Auction switch Logo Logo New York, NY, October 14, 2021 (GLOBE NEWSWIRE) – Auction switch, a global provider of programmatic infrastructure and a wholly-owned subsidiary of IPONWEB, enabled …
Read More »Xaxis-e4m Digital Report to reveal ideas, targeted advertising strategies
The Xaxis and the exchange4media programmatic summit and digital report unveiling 2022 will be held virtually on December 17, 2021 from 2 p.m. to 6 p.m. Digital marketing is growing at an unprecedented rate since the start of the coronavirus pandemic. However, details of digital ad spend, market strategy and …
Read More »DYdX milestone and $ 1 million DeFi bonus, from September 24 to October 24. 1 by Cointelegraph
Welcome to the latest edition of the decentralized finance (DeFi) newsletter from Cointelegraph. DYdX topped Coinbase (NASDAQ 🙂 in daily trading volume for the first time this week. Read on to find out why it was a defining moment for the founder of the project. dYdX overtakes Coinbase in transaction …
Read More »“It influences media plans”: Supply chain headaches for major Christmas advertisers
Major retailers are rethinking their Christmas advertising plans amid warnings that the driver shortage and fuel crisis will impact product availability and delivery during the holiday season. The warnings to Christmas shoppers have multiplied and swiftly. The chief executive of Next stressed on September 30 that the labor shortage in …
Read More »iSIGN Media announces restructuring of its management and board of directors
TORONTO, Sep 29, 2021 (GLOBE NEWSWIRE) – iSIGN Media Solutions Inc. (“iSIGN” or “Company”) (TSX-V: ISD) (OTC: ISDSF), a leading provider of mobile proximity marketing interactive and security alert solutions announced changes to management and board of directors. The Board of Directors accepted Bruce Reilly’s resignation as CFO of iSIGN …
Read More »Open Road Integrated Media Revenues and Profits Increase in Current Fiscal Year in 2021
22% increase in turnover and improvement in EBITDA of more than 292% 70 partner publishers; Over 37,000 titles on the Marketing-as-a-Service platform NEW YORK, September 29, 2021 / PRNewswire / – Open Road Integrated Media (OR / M), the leading marketing company that delivers content discovery and digital experiences through …
Read More »Layer Two Growth and SEC scrutiny, September 19-23 By Cointelegraph
Finance redefined: second layer growth and SEC scrutiny, September 19-23 Welcome to the latest edition of the decentralized finance, or DeFi, newsletter from Cointelegraph. In a week where DeFi’s parabolic growth continued elsewhere, U.S. Securities and Exchange Commission chairman Gary Gensler threatened to attack stablecoins. Layer two defines the future …
Read More »A catalyst to generalize the adoption of decentralized finance By Cointelegraph
DeFi game: a catalyst for the widespread adoption of decentralized finance Over the past few months, Decentralized Finance (DeFi) platforms have grown in popularity amid a bull market in cryptocurrencies. This digital money revolution is now moving through the gaming industry, creating an intersection between DeFi and the gaming experience …
Read More »Allen Media Group of Byron Allen Completes $ 70 Million Cash Acquisition of Flint-Saginaw ABC WJRT-TV Subsidiary of Gray
Allen Media Broadcasting now owns and operates 32 television stations in 20 US markets LOS ANGELES, Sept. 24, 2021 / PRNewswire / – by Byron Allen Allen Media Group, LLC (AMG) division Allen Media Broadcasting is proud to announce that he has completed his $ 70 million cash acquisition of …
Read More »Letter to the Editor: Social Media Reinforces Unverified Opinions
I don’t use social media beyond posting jokes and photos for my friends on Facebook. When I first used Facebook, I was curious that some people I thought I knew well started acting outside of their persona by posting trivial details about their day-to-day lives. What struck me was that …
Read More »X2O Media announces updates to its immersive collaboration solution X2O OneRoom
New software version allows better integration with major learning management systems, improved user interface and virtual rooms MONTREAL, September 22, 2021 / PRNewswire / – X2O Media Announces Latest Version of Award-Winning X2O Platform, Powering Innovative Hybrid Learning Solution X2O OneRoom. A member of the STRATACHE family of companies, X2O …
Read More »We Tracked Political Donations From Media Owners: Here’s What We Found
We can probably all agree that trust in the media is at an all-time low and that Americans want reliable, non-partisan news. Spurred on by the rapid proliferation of social media platforms, with questionable content, and by a former president who has pummeled our free press on several occasions, it’s …
Read More »[op-ed]Where does the ad agency go from here? | Advertising
Advertising dates back to ancient civilizations, when the Egyptians used papyrus to write sales messages. But it wasn’t until the 1800s that the advertising agency as we know it was started by Volney B. Palmer, and developed by several others in the following years, including Albert D. Lasker, widely known …
Read More »Newspaper Advertising Market COVID-19 Impact and Recovery Analysis Purchasing Intelligence Report
Receive a FREE sample report in minutes! Highlights presented in the report: Information on how to identify strategic and tactical trading levels that will get the best prices. Get information on relevant pricing levels, a detailed explanation of the pros and cons of common pricing models. Methods to help engage …
Read More »4Paradigm signed a contract with People’s Daily to jointly create consumer algorithms for new media
BEIJING, July 16, 2021 / PRNewswire / – Recently, 4Paradigm officially signed a contract with People’s Daily to jointly create consumer algorithms for new media. This will help ensure the precise mapping of massive content with the individual needs of users, to achieve the delivery of high-quality content in mainstream …
Read More »Burt Intelligence ad revenue platform acquires AI Inventale
Inventale’s New Data-Driven Performance Optimization Capabilities Strengthen Burt Intelligence’s Global Reach as a Leading Advertising Analytics Company NEW YORK, July 7, 2021 / PRNewswire / – Burt Intelligence, a Software-as-a-Service platform for decision makers to analyze and share their advertising data and provide revenue forecasting information to publishers and brands, …
Read More »Insurtech Firm Integrity Marketing Group Bucks Trend Suburban, Moves to Downtown Dallas »Dallas Innovates
Integrity Marketing Group has been innovating in insurance since 2006, when it was a startup in its CEO’s home in Highland Village. Now he’s going against the suburban office trend by moving hundreds of Coppell employees to downtown Dallas. Its six floors in IM Pei’s iconic Fountain Place tower make …
Read More »Advertising and confidentiality. The sextortion comes to the ransomware. Patient data at risk. Vulnerability of the supply chain for security and surveillance cameras.
In one look. An Irish privacy group is suing a New York advertising store for real-time auctions. The sextortion comes to the ransomware. Medical data at risk from unpatched VMware instances. Supply chain issue for network security and surveillance cameras. Irish privacy advocates are suing IAB over real-time auction. BBC …
Read More »Sports Marketing Workshop, in collaboration with Marcus Graham Project and Black Sports Professionals of Cleveland
The Cleveland Browns worked with the Marcus Graham Project (MGP) and the Cleveland Black Sports Professionals to host the Browns Be the Solution: Sports Marketing workshop at FirstEnergy Stadium last week. Thanks to the help of the three groups, in addition to the wonderful volunteers, the event was a huge …
Read More »A game changer for sales and marketing
COMPANY X is an established blueberry grower located in the beautiful state of Oregon. He just received private equity funding to expand his blueberry business globally. Company X has never done business on a global scale and is keen to learn global best practices from its blueberry supplier, a global …
Read More »Gartner Magic Quadrant 2021 for Multichannel Marketing Hubs
Solutions Review editors highlight what has changed since the last iteration of the Gartner Magic Quadrant for Multichannel Marketing Hubs and provide analysis for the new report. Analyst firm Gartner, Inc. recently released the 2021 version of its Magic Quadrant for multichannel marketing hubs. Gartner defines a Multichannel Marketing Hub …
Read More »Digital advertising mogul Donny Deutsch launches new podcast
Advertising mogul and veteran television personality, Donny Deutsch partnered with Kast Media to launch its very first podcast, On the mark with Donny Deutsch, which will happen to all podcast readers on May 13. As one of the most prominent business voices and branding leaders of our time, Deutsch built …
Read More »Eventbrite launches new marketing platform
Global self-service ticketing service and the experience of the technological platform Eventbrite launched Eventbrite Boost, a marketing platform designed for event planners. According to a recent survey commissioned by Eventbrite with YouGov in the UK, the majority (55%) of respondents attending events said they usually find out about them on …
Read More »7 banking advertising and marketing trends for 2021
Subscribe to The Financial Brand FREE by email! Banks and credit unions face more competition than ever before, not only from each other, but also from fintechs, neobanks and other alternative financial service providers who have made significant inroads. In an era when it is harder than ever to gain …
Read More »Lindsey Bell, Ally Invest | Next 2021
Chief Investment Strategist Some of the best opportunities can come from the most unfortunate circumstances, but it takes the right person to see where the opportunities are and then execute them quickly before they pass. Lindsey Bell has used her insight to help retail investors navigate the volatile stock market …
Read More »Accurate Group Launches Remote Data Collection Technology for Virtual Property Inspections
Content of Business Wire press release. The AP press team was not involved in its creation. https://apnews.com/press-release/business-wire/technology-business-f4f7089c9f2740479fed86dd929469cf Click to copy CLEVELAND – (BUSINESS WIRE) – April 9, 2020– Accurate Group, a leading provider of technology-driven real estate appraisal, title data, analysis and electronic closing solutions, today announced the launch of …
Read More »Best Cheap Car Insurance in Baltimore
the average car insurance price for Baltimore is $1,241 for minimum coverage per year and $2,772 for full coverage, which includes collision and comprehensive insurance.. Bankrate looked at insurers offering policies in the city at low rates to find the best cheap car insurance companies in Baltimore. We have also …
Read More »Breakingviews – Britain’s zeal for financial reform could backfire
LONDON (Reuters Breakingviews) – British politicians are once again concerned about the City of London’s competitiveness. After spending the first half of the last decade tightening regulations in response to industry excesses before 2008, and the last five years worrying about the impact of Brexit on fishermen and autoworkers rather …
Read More »Santander launches UK money transfer app to fend off competition from fintechs
MADRID (Reuters) – Santander SAN.MC On Thursday, launched a currency service app in the UK that will initially be free for transfers of up to 3,000 pounds ($ 3,740) due to the coronavirus pandemic as lenders try to fend off competition from start-ups -ups in the payments industry. FILE PHOTO: …
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